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 Marcom Manager-Asia |
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lisapingping
头衔: 海归上尉
加入时间: 2005/01/20
文章: 90
海归分: 9086
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作者：lisapingping 在 海归招聘 发贴, 来自【海归网】 http://www.haiguinet.com
美国工业行业公司，寻找marcom，工作地点上海，年薪40万左右
ASIA Marketing Communications Leader—XXX Company Security
XXX Company is a $23B diversified, global technology and industrial company, and is a Dow 30 composite company. XXX is a leader in the spaces it plays: Home/ Building/ Industrial technologies, Aerospace systems, Turbochargers, and Specialty Materials. Within XXX , the ~$2B Security business is an industry leader, and a high priority within the portfolio, given its strong growth opportunities and experienced management team. The Security business focuses on electronic security technologies across Residential and Commercial customers—with lines of business (LOBs) in video, intrusion alarms, access systems-- and also the distribution of these products.
The Marketing Communications (Marcom) Leader position will have overall responsibility for all external communications activities in ASIA. The job would involve:
· Working with the LOB Marcom Leaders to develop and implement plans and strategies that generate awareness and create demand for the company’s products and solutions
· Driving excellence and the sharing of best practices in the communications function across all of the LOBs in ASIA
· Establishing common processes/vendors as appropriate, to drive consistency and efficiency across the business
· Implementing and ensuring compliance with corporate branding and visual standards
· Driving cross-LOB, cross-ASIA activities and initiatives, including web strategy, trade advertising and participation in major trade shows
· Overall responsibility for PR programs, including developing key media contacts and managing the relationship with the designated XXX PR agency
· Managing a consolidated marketing communications budget for the Security business in ASIA
· Establishing and applying measurement tools to evaluate effectiveness of marketing communications programs and materials
· Active participation with global Security and corporate communications programs
· Working and collaborating with global business and functional leaders (e.g., Finance, Business Development, Sales, Operations, Marketing, Technology, Pricing)
· Managing, evaluating, training, recruiting, and building the marketing communications organization in ASIA
A candidate should have a minimum of eight to 10 years experience in communications/public relations, with at least 5 years in a management position. This person should have strong written and verbal communications skills, multinational work experience, an ability to work in a dynamic fast-paced environment – and proven experience developing and implementing programs that help drive growth.
Proficiency in one or more ASIA languages is a plus. Strong academics and a Bachelors degree is required, ideally in Marketing, Communications or Public Relations. The candidate should also be proficient in Microsoft Word and PowerPoint.
MSN:[email protected]
作者：lisapingping 在 海归招聘 发贴, 来自【海归网】 http://www.haiguinet.com
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 Marcom Manager-Asia -- lisapingping - (2951 Byte) 2005-5-19 周四, 15:52 (733 reads)
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